Instagram has one billion monthly active users and is growing every day.
Instagram has become a place where businesses can streamline their brand, network with potential customers, build customer loyalty, and so much more.
Have you ever wondered are you using Instagram properly or are you just wanting to start. This Instagram 101 workshop will cover the basics of marketing your business on the platform, from setting up your page correctly, to how Instagram can be used to sell. You will leave the session feeling confident and excited about connecting with your customers or clients on Instagram.
In this interactive session we will cover:
- What a great bio looks like
- Picking a theme for your business account
- What to post and when to post
- Defining your niche
- Hashtags and how to use them effectively
- Instagram Stories adding links and call to actions
- How to grow your following
- How Instagram can be used to drive sales
- Instagram tips and tricks
This is an interactive workshop so please bring your devices. If you are ready to lift your Instagram game then this is for you!
Presenter: Steph Patton - Social Media & Marketing Specialist at Steph Patton Marketing & Social
Steph has been working in marketing, advertising, design and digital agencies in Auckland, Wellington and Hawke’s Bay for over 10 years. This experience has provided a variety of experience in a range of industries including international companies such as Caltex and Colgate to national businesses such as NZ Rugby, Trade Me and Kiwibank.
Since returning to home to the Bay, she’s moved more into the digital marketing space and has started her own contracting business, Steph Patton Marketing and Social. She loves working with start-ups, sole traders, SME’s or anyone who’s looking for a hand to develop their brand exposure and build meaningful relationships with their customers.
Services include social media strategy, content creation and design, social ad campaigns, digital marketing & web consultancy and advertising & marketing campaigns & collateral.