Hawkes Bay born and proud online networking event hosted on Zoom.
- Formal welcome
- Guest Speaker - Tom Lawrence
- Guest Speaker Q&A
Special Guest: Tom Lawrence, Swanky Socks, Founder & Director
About Swanky Socks
Swanky Socks is a fun sock company. They're manufacturing the softest, most comfortable socks you will ever wear! 100% Guaranteed! Creatively inspired.
Tom is a passionate and an experienced start-up entrepreneur whose ambition and expertise has seen him successfully build a retail fashion brand and corporate marketing product while maintaining a strong focus on giving back through business, and sustaining profitability.
Originally from Hastings, Tom studied various subjects while at university before venturing overseas to pursue a love for rugby, coaching and travel.
On returning to Australia, he spent all but three months in the corporate market before realizing his journey was solely focused on building his own venture.
Swanky Socks started as a smart, dress sock company. During a time when sock companies were popping up left right and centre, he diversified into manufacturing for larger brands leveraging off the Swanky Socks brand name.
Tom has always had a genuine vision to help others and through Swanky Socks, he discovered the need for fresh socks within homeless shelters. In 2016 Swanky Socks launched their give-back program and through this, were nominated as a top-five start-up social enterprise in Australia.
Since 2016, Swanky Socks has gone from strength to strength, including diversifying into the custom sock market collaborating with over a thousand organisations both in Australia and on a global scale.
Swanky Socks is built with a strategic vision in mind - to be a profitable company whilst giving back and being completely transparent.